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Wednesday 10 August 2016

Revenue hits $200 million




According to SensorTower, Pokémon Go quickly outpaced the two previous titles considered to have the best opening months on mobile: Supercell'sClash Royale and King's Candy Crush Soda Saga.
Both titles generated buzz through the popularity of its predecessors: Clash of Clansand Candy Crush Saga, respectively. During its first month, Clash Royale generated nearly $125 million in revenue, finds SensorTower. Meanwhile, Pokémon Go netted seven times more revenue than Candy Crush Soda Saga, which opened with roughly $25 million.
"This is not only a testament to Pokémon Go’s unparalleled popularity, but, when also viewed against Clash Royale’s first month, also speaks to how the measure of a hit game’s launch (at least from a revenue perspective) has changed in just two short years," said SensorTower's Randy Nelson.
Pokémon Go is an augmented reality game where players capture "pocket monsters" called Pokémon using a GPS map on their smartphone and a camera. According to Apple, the game generated more downloads in its first week than any other app.

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